Eco/Nova/Lab*

With less than 10 years left to prevent irreversible damage due to climate change, finding innovative and actionable solutions is imperative. Together with your team, EconovaLab applies methodologies, to Re-design, Re-think, and accelerate ideas for a better future.

We are Ibiza’s first innovation Lab. We support private, independent, SME’s and public organizations to be future-fit and nature-aware. Our methodology focuses on balancing Human-Centered, Nature-inspired Design, and on harnessing Technology wisely. We Design strategies to create multipurpose Organizational Models, via innovation, and experimentation, to move faster towards a more sustainable world. We are connected to the largest network in Europe for Innovation to tackle Climate Change.

*Etymology:
Eco- for ecology but also for economics.

-Nova- Derives from the Latin nova, novus & novare all meaning new.
-Lab spaces in which people meet to work collaboratively on societal problems or make prototypes, working.

Our Philosophy

We approach problems with curiosity and create fearlessly, while applying proven and innovative methodologies. We test, trial, learn, and iterate. To address complex problems, it is essencial to do so from a systemic viewpoint. We believe in the power of co-creation and in bringing together multidisciplinary perspectives, as this supports growth towards a common goal 10x times faster.

CREATE

You imagine an idea that can create a positive impact on society and/or the environment, together we will apply methods and tools backed by our multi-experienced and diverse expertise bringing it to life, by designing strategies to reach your community, stakeholder journeys, modeling and prototyping.

PROMOTE

By becoming a part of our network while we develop your project, we will connect you with stakeholders, to help you grow. We will support you in structuring and communicating your idea and create a vision that brings you closer to your goals.

GROW

Years of experimenting with various initiatives has given us insights for shortcuts towards expansion.

Whether you have an idea or a running business, we can help it grow sustainably through design and digital tools.

Our Methodology

1

Research

Based on the project, we search, collect, and analyze the best practices and apply a Systems Innovation mindset, Design Thinking, and other relevant strategies to identify the most suitable approach.
2

Design

After we thoroughly understand and unwrap all the parameters of the system, we carefully plan the actions for the shortest path to solutions.
3

Develop

Backed by a series of creative methods, we deliver solutions and guide you through the process of execution.

Areas of Involvement

We work with different areas and provide out-of-the-box, sustainable, technically feasible, and economically viable solutions by involving a multidisciplinary team.

Land

The projects in this category include regenerative agriculture, quality of soil, carbon sequestration, local food supply chains and production as well as preserving biodiversity.

Water

We work to ensure the smart use of water, improve its supply, and find innovative solutions for its optimal quality. This category also includes projects that support the preservation of the sea and its ecosystems.

Energy

Projects in this area include the use of renewable clean energy and the most effective use of resources. Electric-powered vehicles, solar as energy, solutions, and systems that step away from finite resources, encouraging the re-design and re-thinking of a linear economy.

Designing to close the loop

circular economy

The linear model of the economy has proved to have an expiration date for us, humanity, and for the planet, we live on. The projects we collaborate with aim for the application of the circular economy model.

EconovaLab boosts innovative ideas and supports businesses, to create strategies and connections to reach their fullest potential. Whether this means supporting their growth or working with a multi-disciplinary team of stakeholders to develop new ideas and promote innovation.

Partners

We are part of the EIT Climate-KIC, a European knowledge and innovation community, working towards a prosperous, inclusive, climate-resilient society founded on a circular, zero-carbon economy.
Asuntos Digitales is our partner for consultancies related to digitization.

Let’s talk

    About the Founder

    Through our network and depending on the project, we work together with other specialized climate agents.
    Melina Muñoz Hubinger

    Founder and Climate Consultant

    Melina is an entrepreneur, designer, innovation facilitator, consultant, and communication strategist. She is accredited by the Climate-KIC and European Institute of Innovation & Technology (EIT) in ‘Driving Sustainable Entrepreneurship’. She is the co-founder of an award-winning German Tech Start-up focused on improving B2B Waste Recycling.

    Her experience combines Marketing Communications, Business Development, Design, and Strategy. She is certified by MIT Sloan School of Management in a human-centered approach to innovation known as Design Thinking. In her free time, she can be found getting her hands in the soil, embellishing her garden, and learning about syntropic agriculture and regenerative farming practices. Her latest studies have been around “Dealing with Complexity”, Organizational- and Governance -Models.

    She has lived in seven different cities in South America, North America, and Europe. After visiting the island yearly, since childhood, she is ecstatic to now call Ibiza her home. She is an innate networker and creative spirit who believes in the power of connecting people. As she is a native speaker of German, Spanish and English she can easily read across cultures and trends.